Stephanie Ridge combines more than 15 years of experience in media, publishing, and publicity to lead creative, full-service PR campaigns for a variety of genres. A big-picture person with a knack for the smallest details, she enjoys the challenge of finding and connecting authors with their
audiences. Whether a breakout or established bestseller, she believes each approach should be as unique as its author. That’s why there’s nothing cookie-cutter about the campaigns she directs.

Over the years, her carefully-crafted approach has resulted in stories with staying power in many outlets, including The New York Times, Los Angeles Times, The Wall Street Journal, Washington Post, Associated Press, Outside, BusinessWeek, Inc. Magazine, Fast Company, Men’s Journal, O, The Oprah Magazine, Publishers Weekly, Huffington Post, NBC’s “Today Show,” CNN, FOX News, NPR and SiriusXM radio.

Stephanie came to PR by the Book in 2009 by way of Phenix & Phenix Literary Publicists where she served as Manager of Media Relations. Before joining Austin’s literary scene, she served as Senior Publicist at WaterBrook Press, a division of Random House (now WaterBrook Multnomah).

She earned a B.A. in journalism from Texas A&M University and has also worked on the creative and production sides of public television, college football cable TV coverage, and broadcast advertising.

A former military brat, she craves mountain adventures and California wine country visits, but also enjoys putting down roots in beautiful Austin, Texas. Her other passions: trail running, riding bikes, yoga and exploring the great outdoors with her husband and toddler.